The purpose of the Host Committee, as defined by the NFL, is to centralize the planning and execution of the 2012 Super Bowl through one entity to ensure coordination of all efforts and community resources. An effective Host Committee will serve as an extension to the National Football League in the local community, as the city's ambassador to incoming Super Bowl fans, guests, and corporations, and as a manager of local resources such as city services, event venues, a ccommodations, and thousands of volunteers.
As of June, 2009 there are five full-time staff members on the 2012 Super Bowl Host Committee.
Allison Melangton - President and CEO
Allison Melangton has been the President and CEO of the 2012 Indianapolis Super Bowl Host Committee since October of 2008. She brings over 25 years of National and International experience in sports and events management to this prestigious event.
Allison moved to Indianapolis in 1983 when the City of Indianapolis was in the beginning stages of implementing a sport tourism strategy and relocating national sports organizations to Indianapolis. USA Gymnastics moved from Texas to Indianapolis giving Allison the opportunity to leave Colorado and become a Hoosier. For 12 years she worked with USA Gymnastics directing 100 national and international events.
Following her tenure at the USA Gymnastics, Allison shared her knowledge and expertise with the Indiana Sports Corporation as Senior Vice President of Events. While at the Sports Corporation she bid on, planned, and directed numerous events including; Olympic Trials, World Championships, Women’s NCAA Division I Basketball Championships, Big Ten Tournaments and administered both Indianapolis Super Bowl bids for 2011 and 2012.
Allison has worked at 7 Olympic Games as an Associate Producer of the Gymnastics Competition and won 4 Emmy Awards for her work.
Allison is a native of Auburn, Maine and a graduate of Colorado State University. She has been an Indiana resident for over 25 years.
Tony Mason - Senior Vice President
As Senior Vice President of the 2012 Indianapolis Super Bowl Host Committee, Tony will be responsible for providing administrative oversight and staff support for the Near Eastside Legacy Project, general administration and operations, and various community outreach efforts including the NFL's Emerging Business Program. Tony Mason has 20 years of experience in sports and special events management and youth sports program administration. He previously served as an administrator with the National Collegiate Athletic Association (NCAA), the Amateur Athletic Association of USA (AAU), Indiana Black Expo Incorporated, Wichita State University, and Miami (OH) University. Prior to joining the 2012 Indianapolis Super Bowl Host Committee, Tony served as the Executive Director of the Circle City Classic for eight years building upon the Classic's tradition of staging one of our nation's top, Black college football events with guidance and support from the Circle City Classic's Executive Committee, Organizing Committee, staff, and over 500 volunteers. Tony has received several awards including the Indianapolis Business Journal's "Forty under 40 - Indy's Bright Young Gems" Award, The Center for Leadership Development's Achievement in Business Award, and the Black Coaches and Administrators' Images of Excellence Award. Tony earned his bachelor and master degrees from Miami (OH) University and currently resides in Indianapolis with his wife and children.
Lisa Talley - Executive Assistant
Lisa joined the Super Bowl Host Committee in January of 2009 and has brought with her nearly 20 years of customer service and administrative experience. She currently handles the majority of the scheduling and organizational duties for the Host Committee among a myriad of other responsibilities. Lisa was born in Chicago, Illinois but was raised right here in Indiana. After a brief stint in Florida she moved back Indiana and was immediately sought out by President and CEO of the Super Bowl Host Committee Allison Melangton to become the second member of the team that will organize the 2012 Super Bowl in Indianapolis.
Mel Raines - Vice President, Event Operations
As Vice President, Event Operations for the 2012 Indianapolis Super Bowl Host Committee, Mel Raines is responsible for facilitating transportation and parking; stadium operations; hotel operations; safety and security; equipment, logistics and warehousing; directional signage; and the Clean Zone.
Mel has more than 15 years of event management, political, corporate, public affairs, and legislative experience. Prior to joining the Indianapolis Host Committee, she was the vice president of the Committee on Arrangements for the 2008 Republican National Convention. As chief operating officer, Ms. Raines played a critical role in organizing, managing and producing the Republican Party's 39th quadrennial convention. The Associated Press called the convention “a model of efficiency and organization.” Raines previously held positions at the 1996, 2000 and 2004 Republican National Conventions, the Republican National Committee (RNC), and in the office of United States Senator Daniel Coats (R-IN).
Before joining the 2008 Republican National Convention, Ms. Raines served as Assistant to Vice President Dick Cheney for Political Affairs, directing all the Vice President’s political and domestic outreach activities. From 2000–2006, Ms. Raines held several leadership positions at Altria Group, Inc.’s New York and Washington, D.C. offices, including Director of Government Affairs Outreach and Communications.
A native of South Bend, IN, Mel received her bachelor's degree in telecommunications from Indiana University-Bloomington and is a member of Phi Beta Kappa.
Brad Carlson - Vice President of Marketing
Brad Carlson brings more than two decades of sports marketing and sales experience to the position of Vice President of Marketing for the 2012 Indianapolis Super Bowl Host Committee. In this role, he is responsible for Marketing activities for the Host Committee including Corporate, Public and Media Relations, Advertising, Promotions, and Brand Management.
Brad served for the last six years as Vice-President of Business Development for Sport Graphics, helping grow the Indianapolis-based company into a national leader providing signage, creative and printing services to amateur and professional sports clients. Prior to his tenure at Sport Graphics, he was Vice-President of Marketing for the Indiana Sports Corporation for more than 15 years. During this time he led marketing, advertising and promotional activities for numerous national and international sporting events hosted in Indianapolis.
A native and fan of Indianapolis, Brad is an Indiana University graduate, is married and has three children.